Lewis Withington - Fashion For Life

FASHION FOR LIFE

2024 | Event visual content creation

Join us for the 5th bi-annual charity event show "Fashion for Life" in 2024, proudly sponsored by Marks & Spencer; supporting Isles of Man Breast Cancer and Breast Cancer Now. This year's captivating theme, "Going to the Movies," features outfits inspired by various film genres—from Business Attire to Party Looks. Together, let’s celebrate fashion while raising essential funds for breast cancer awareness and support! Don’t miss this fabulous evening of style and purpose!

Design briefing for "Fashion for Life" 2024:

Create dynamic visuals for two TVs flanking the stage, complementing this year's theme, "Going to the Movies." Each visual should reflect different film genres related to showcased outfits, enhancing the audience's immersive experience. Utilise vibrant colours, cinematic imagery, and engaging animations to reflect the excitement and union of fashion and film. Ensure visuals are cohesive, memorable, and align with Marks & Spencer's brand identity, supporting the charity’s mission while captivating attendees throughout the event.

The video above represents how my work would appear in a real-life setting. This is not how Fashion For Life looks.

Photo by Vannin Photos

The fashion show was a resounding success, selling out all tickets and raising over £5,000 for the two notable Isle of Man breast cancer charities. Attendees shared numerous positive comments about the stunning visuals that complemented the event. The organisers expressed their heartfelt gratitude for the "incredible" and "vibrant" graphics and videos produced, which enhanced the atmosphere and left a lasting impression. Overall, it was a remarkable evening of fun, celebrating fashion and charity.